Untold Crafts

Spaces

Jul 13

Wylie's Coffee

At Wylie's Coffee in St Margarets, founders Steph and Freddie reflect on their journey from Sydney-inspired coffee dreamers to London neighbourhood coffee purveyors. From their transformative experience at Wylie's Baths ocean pool to opening two thriving locations in just three years, the couple shares how they've brought Mediterranean calm to London's relentless pace. Discover how trusting their instincts helped them create authentic coffee spaces that prioritise atmosphere over everything else, and why their advice to aspiring café owners is simple: don't try to predict everything—just follow your gut.

Tamp Coffee

At Tamp Coffee in Chiswick, founder Dorian Needs reflects on transforming West London's specialty coffee landscape over the past decade. From his early days serving great coffee to making the bold transition to in-house roasting, Needs shares the challenges and rewards of following his passion. Discover how authentic storytelling helped him grow from 6,000 to 22,500 Instagram followers and create a thriving neighborhood coffee destination that pioneered the area's coffee culture.

The Workers Club

The Workers Club, co-founded by Adam and Charlotte Cameron, blends quality menswear with purposeful design. From student inspiration to a Chiltern Street shop, the brand navigates independent fashion challenges while prioritizing craftsmanship and collaboration. The creative duo discusses their journey, manufacturing relationships, store concept, and commitment to authentic customer experiences in this insightful interview.

Root Digital Agency

Join us in this interview with Root Digital's co-founder Juan Muñoz and discover the importance of a customer-centric approach and data analytics in creating a successful digital presence. Learn how Root Digital helps brands optimize their e-commerce performance and achieve long-term success through tailored digital strategies and web development expertise.

iyouall

Discover the story behind IYA Studio and iyouall Store, as creative duo Fleur Paterson and Matt Cottis share their entrepreneurial journey and design philosophy. In this exclusive interview, they offer insights on curating the perfect product mix, crafting experiential retail spaces, and navigating the London design scene. Learn how they've built a unique multidisciplinary design agency and destination store for interior design inspiration, sustainable practices, and creative collaboration.

magCulture

Jeremy Leslie's magCulture project, which began with his 2003 book, has grown into a creative studio, a brick-and-mortar store, an online shop, and a global community celebrating independent magazines. Leslie shares his entrepreneurial journey, emphasizing the importance of authenticity and customer focus in building a thriving print magazine business. He discusses his creative vision and advice for successfully pursuing one's passion.

West 16th

In this interview, we step inside West 16th, a New York-inspired eatery in the heart of Herne Hill. Founder Zita Steyn and architect Frederik Rissom share the challenges and triumphs of bringing this vibrant space to life, from unexpected construction hurdles to the joy of seeing their vision realized. Discover how their collaboration and dedication have created a welcoming neighbourhood gem that perfectly blends Big Apple energy with local warmth.